Topic: Content Utility

1 chapters across the catalog

Invisible Shows
Episode 1 6:11 - 7:57

1: Invisible Shows

Back Catalog as an Asset, Not an Archive

The concept of a podcast's back catalog is reframed from a mere archive to a valuable asset. An example of an episode on negotiating freelance rates, still relevant two years later, demonstrates that useful content goes unheard because its position in the feed makes it "old." This highlights the missed opportunity for new listeners searching for specific information.