Episode 1 • • 7:57 - 9:32
1: Invisible Shows
Transcripts for Search: Beyond a Wall of Text
Simply having transcripts is insufficient for search engine discoverability; their structure and placement are crucial. A "wall of text" under an embedded player is not effectively searchable by Google, which struggles to understand specific moments or topics within it. Tools like PodHerd are now available to properly transcribe, index, and structure episodes, allowing older content to gain search traffic.