Episode 2 • • 6:22 - 9:23
2: Whose House Are You Building
CNAMEs and Domain Authority for Podcast Transcripts
The concept of using a CNAME record to host podcast transcripts on a service like PodHerd while maintaining a custom URL is explained. This setup allows the podcast's own domain to accrue search authority and equity, even though the content is technically hosted on the service's servers. This strategy ensures long-term discoverability and SEO benefits for the podcaster.