Episode 10 • • 9:01 - 10:49
10: What Happens If You Do Nothing
Tom's Self-Correction on Podcast Loyalty and SEO
Tom admits three areas where he was wrong. He initially dismissed transcripts, acknowledging his early versions were inadequate. He also realized that while loyalty is crucial, it's not opposed to acquisition, as every loyal listener was once a stranger. Most embarrassingly, he admitted to defensively rolling his eyes at podcast SEO, protecting himself from the possibility it might actually matter.