Topic: Performance Marketers

1 chapters across the catalog

πŸŽ‰πŸ˜Ž 125th SPECIALL | ROUND TABLE #1 | RAW TALKS WITH VK
β€’ 1:09:25 - 1:11:43

πŸŽ‰πŸ˜Ž 125th SPECIALL | ROUND TABLE #1 | RAW TALKS WITH VK

Automating Ad Operations and Creative Generation

Ad automation, including the creative aspect, is now 90% achievable with AI. For platforms like Meta Ads (Facebook and Instagram), AI can automate both the generation of ad creatives and the operational management of ad campaigns. This includes optimizing ad spend, turning off underperforming ads, and launching new ones, tasks traditionally performed by performance marketers who analyze data to maximize sales and efficiency.