Topic: Search Performance

The domain where a podcast transcript is hosted significantly impacts its search performance. Domains with a long history, reputable links, and strong engagement signals accumulate "authority" over time. New pages on high-authority domains rank faster and higher. When transcripts are hosted on a podcast platform's default subdomain, the show benefits less from this authority, as it's spread across all podcasts on that platform. Hosting on a custom domain builds authority for the podcaster's own property.